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Borough Lines up VIPs to Drawn in the Tourists

Robert Thompson, chairman of Ribble Valley Borough Council’s community committee, with the borough’s tourism champion, Joyce Holgate, at the launch of the St John’s Church VIP.
Robert Thompson, chairman of Ribble Valley Borough Council’s community committee, with the borough’s tourism champion, Joyce Holgate, at the launch of the St John’s Church VIP.
Published Thursday, 13 November 2014

A troupe of top VIPs are coming to Ribble Valley thanks to the borough’s latest tourism initiative.

A network of visitor information points or VIPs is currently being established across the borough.

Ribble Valley Borough Council and the Ribble Valley Tourism Association are establishing 20 VIPs at key locations in the area.

The VIPs, containing a raft of useful information, will be situated at busy public locations close to popular visitor routes, accessible and open as often as possible.

The first VIP has opened at St John’s Church, Hurst Green, where in addition to obtaining information visitors can use the new eco-loo and even make themselves a cuppa.

Ribble Valley Borough Council’s events and tourism officer, Tom Pridmore, said: “The idea behind VIPs is to give visitors to Ribble Valley a friendly and informative welcome, as well as boost footfall to facilities such as shops, pubs and churches.

“The feedback from St John’s Church has been excellent and we are keen to see a vibrant network of VIPs across the borough.”

VIP hosts receive a branded brochure rack for up to 10 publications, display signs and maps, a regular stock of brochures, external signage and promotion on the Visit Ribble Valley web site.

If you would like to host a VIP, contact Tom Pridmore on 01200 414496.

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